GRV Media is pleased to announce that Marc Henserler Kozachenko is joining the company as Programmatic Advertising Operations Manager.
Marc has worked in the Ad Operations space for almost a decade, and has enjoyed stints working at WDM Group and CBS Local Digital Media, where he was a Senior Manager in Advertising Technology & Programmatic Operations.
GRV Media CEO Graham Morris said: ‘The company has been moving quickly to build on our success in the adtech and programmatic advertising space. This is key both to our clients and to our owner managed sites.
‘Marc is joining GRV tasked with improving our programmatic process, relationships with vendors and driving meaningful changes to our monetisation strategies. We are delighted to bring someone with Marc’s experience on board’.
Marc Henseler Kozachenko said: ‘I am looking forward to being part of the GRV Media success story. I am keen to work with company clients and our own sites to add increasing value. The Ad tech / programmatic areas are constantly changing, and it is important to remain at the forefront of technologies and innovation in order to fully exploit current and future revenue opportunities’.
GRV Media’s network of 68 websites saw 173m users in the first quarter, with a record 420m page views and 1.6bn ad impressions. With over 1m YouTube subscribers, Q1 saw some 32m video views. Q2 is expected to see further sustainable growth.